photo credit: Maryana Lemak

 

Kateryna
Korolevtseva

S E R V I C E S :

Brand Identity Design
Type Design
Art Direction
Bespoke Logo Design
Public Lectures
Brand Consulting
Mentorship

S P H E R E S O F I N T E R E S T :

Culture
Education
Women’s Rights
Visual Arts
Responsible Business
Fashion
HoReCa

Hi! I am an independent Type Designer, Brand Designer, and Art Director from Kyiv, Ukraine, currently based in France. My specialization is type design, art direction, typographic brand identity, custom logo design, and lettering.

Key highlights:

• 10 years of experience
• Speaker at Typographics NYC, ATypI Paris, TypeLab
• SILICON 2024–5 Stanford Program fellowship recipient
• Judge of the TDC69 competition by Type Directors Club
• Judge of the Young Guns competition
• Winner of two Red Dot Design Awards
• TDC70 Award of Typographic Excellence winner
• Type Directors Club member
• Author of articles for Design Week, Alphabettes, and more
• Featured in It’s Nice That, AIGA Eye On Design, IdN Magazine, Slanted Magazine, and others


I believe in the power of ideas and the importance of thoughtful analysis. While beauty is valuable, reason and purpose are even more essential. As a Brand Designer and Art Director, I aim to reshape the look of our streets and store shelves by creating responsible brands, clean advertising, and intelligent communication. With a strong background in creative strategy, I work to understand people’s needs, the factors that guide their choices, and ways to positively influence their behavior.

As a Type Designer, I focus on Cyrillic and Latin scripts. I enjoy reinterpreting Ukrainian typographic heritage in a modern context while achieving a balanced integration between Cyrillic and Latin in a typeface. I’m always open to international collaborations and custom projects.


If your project or business aims to make this world more conscious and visually attractive, let's do it together.